Reputation and visibility analysis
We examine how the brand is represented in accessible news, search, social media and review sources. We establish an initial picture by topic, stakeholder and channel.
B10 / Corporate communications
Digital PR & Reputation Management
Turn what is said about your brand into communication that builds trust.
We assess digital visibility, customer feedback and crisis signals together, strengthening your brand’s narrative with a data-driven communication plan.
Turn what is said about your brand into communication that builds trust.
Reputation is not confined to a single campaign or search result. It requires continuity between what your brand says, what customers experience and the perception formed online. By analysing current visibility, we address messaging, content, approval and response processes within the same plan.
Digital PR strategy
We identify communication goals, key messages, content themes and publishing priorities. We prepare an editorial plan supporting the corporate narrative with product, service and expertise content.
Crisis readiness and early warning
We define critical topics, alert thresholds, task allocation and the approval chain. Scenario exercises clarify initial assessment and communication steps in advance.
Content and media coordination
We prepare press releases, expert opinions, corporate statements and digital content for approval. Publication and collaboration options are assessed within the scope and budget.
Customer feedback and response language
We separate recurring complaints into communication and operational topics. We design response guidelines, routing rules and a human-approved communication flow for sensitive matters.
Search visibility and sustainable content
We focus on consistent corporate sources, current information and useful content. We combine brand protection and social listening findings with content priorities.
At the end of the work,
what will you have?
The deliverables below that are included in your project are specified in the written proposal, with quantities, formats, delivery dates and acceptance conditions. Licences, hosting and maintenance are shown separately if not included.
Initial reputation report
Prominent topics, sources, stakeholder expectations and communication gaps.
Message and content plan
Key messages, publishing schedule, channel choices and content owners.
Crisis communication guide
Scenarios, contact list, escalation flow and approved response approach.
Management assessment
Visibility, the way the brand is discussed, agenda changes and recommendations for the next period.
A shared goal.
Steps with clear owners.
- 01
Listen and assess
We examine current perceptions, corporate objectives and previous communication experiences.
- 02
Build the narrative
We establish the message architecture, channel priorities and content schedule together.
- 03
Coordinate
We manage content, response and publishing processes through the defined approval chain.
- 04
Track the impact
We update the communication plan by monitoring developments and feedback.
Which needs is it for?
Example use cases for which we can define the scope together.
Launch and transformation periods
Building a consistent narrative for a new product, restructuring or brand positioning.
Rapidly growing negative attention
Verifying the source, assessing impact and creating a communication plan with clear responsibilities.
Fragmented brand visibility
Improving consistency across corporate web, media and customer communications.
How will we track success?
We define the starting position and goals together. The indicators below are selected according to the nature of the work.
- Topic distribution of qualified visibility
- Response and escalation times
- Recurring complaint topics
- Sentiment trends in comparable sources
Measurement is limited to accessible sources and the agreed method. No definite outcome commitment is made for publication decisions, rankings or reputation improvement.
Let’s clarify the details.
Do you remove negative content?
We do not promise removal of legitimate criticism or guarantee search results. We propose different processes for misinformation, suspected rights infringements and customer complaints; any necessary applications are assessed with approval from authorised teams.
Is press coverage guaranteed?
Editorial publication decisions belong to the relevant outlet. If paid collaborations are included, their budget and advertising nature are clearly defined.
Who makes the final decision in crisis communication?
Your designated communications, management and legal owners do. B10 provides research, content and coordination support within the agreed approval chain.
Let’s clarify your needs together.
Digital PR & Reputation Management
This form currently prepares a preview only. Your information is not sent to a server or saved. Submission and application tracking will become available when the admin panel is completed.
For direct contact and official application channels, you can review the company information .
KNOWLEDGE CENTRE
All articles ↗Let’s explore this subject further.
Deepfake Content Removal Guide (2026): How Are Fake Videos and Images Deleted?
Deepfake content removal has recently become one of the most critical areas of digital reputation management, brand protection and online crisis response. AI-generated fake videos, audio and…
KPIs and Measurement Methodologies for Digital Reputation Management
Digital reputation management goes beyond counting positive and negative comments. Managing a brand’s online perception requires measuring visibility, sentiment distribution, risk signals,…
What Is Digital Reputation Management? The Anatomy of Silent Risks for Brands
Digital reputation management is the process of protecting and improving how brands are perceived online and managing crises proactively. Today, success depends on building a trustworthy,…
LET’S START TOGETHERThe first step:
The first step:
defining the right scope.
Digital PR & Reputation Management — Let’s assess your needs, priorities and current setup together.
Get in touch for a discovery meeting ↗